[ClickZ] When Free Begets Fee. “In online publishing, this often means maintaining free access to the most popular portions of your site. Charge for the most valuable and lucrative subsections or services (not necessarily the products or services for which most consumers know you). If you attempt to charge for everything on your site or impulsively think you must charge for most popular sections, you could put a halt to your site’s traffic and with it, potential revenues.”
This reminds me of an article I wrote two years ago: The Free Internet Is Dead, Vive the Free Internet!. There’s marketing value in free content, even for fee publishers. [The End of Free]
